A STUDY OF SOME BEDWIN WOMEN ACTIVITIES IN MARKTING THEIR LOCAL PRODUCTS IN THE NORTHWEST COAST

Document Type : Research articles.

Authors

Department of Rural Sociology –Division of Economic and Social Studies- Desert Research Center – Cairo

Abstract

The research was conducted to recognize the kinds of local products
that women are marketing, markets to the local products, to find out the
activities that women undertake to marketing their local products and
marketing-related problems.
The study was carried out at the Northwest coast region, Matruh
Governorate. Two villages, Alshamama and Awlad AlAmeed, in Al Hamam
District were selected to do the study. Data were collected using
questionnaire forms that were prepared and tested primarily through
interviews for both villages. AlShamama village comprised 50 individuals
where as Awlad AlAmeed village had 70 ones totaling 120 individuals. Data
were statistically analyzed using the (%) percentage and frequencies.
The study concluded the following results:
Vegetables ranked first with 64.2% in marketing, followed by poultry
with 57.5% then handcrafts and broidery with 37.5% and dairy products with
34.2%, where as sheep and goats were of 29.2% followed by fruit of 21.6%,
eggs with 17.0% and feeders that came last with 13.3% .
Results revealed 7 places where the study sample individuals market
their products namely, village market, commissioners, center market, wholesalers then local fairs and in house selling.
Results also showed that bedwin women do 10 activities to market their local
products, for most among which were product, transport with 83.33 %
followed by gathering information on the product with 69.17%, then
presenting the product with 65.83% connecting to the merchant or the
commissioner with 62.5% and purchasing the raw material for local industry
with 33.3% .


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